Category Archives: business

5 Reasons Why Billboard Advertising Works

If you want to reach an optimum number of people with your advertising message, you couldn’t find a better way than placing a billboard, and by using an established provider who has all the best locations, you can be sure of maximum exposure. If you are about to launch a new and exciting promotion, and have not considered using a billboard, here are just a few of the benefits you can expect to…

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Are You Causing Harm To Your Business?

Intentionally or not, you may have easily caused harm to your business, whether it was a misguided tweet or your finances come to light. There are so many things that can inadvertently cause your business harm, and not all of them are fixable. After spending so much time and money on creating and developing a business, it can be a fatal – or near enough – blow to your company’s…

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Honest Business: Is There Such A Thing?

In the history of business, it is overall accepted that there is some underhandedness that is common. You frequently hear things like, “Make sure to read the fine print,” or “The Devil’s in the details.” In most cases, a company will do anything short of breaking the law to make sure their bottom line expands as much as possible. Some, ignore the boundaries completely. Understandably, most of us…

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Dipping Your Toes in the International Business Pool

While doing business internationally is always a risk, the signs are in place that the global market is on the upswing. That means that if you’re a business owner, you might be missing out on a fantastic opportunity if you choose to keep your business confined to local areas. If your growth is stagnating with what you’re trying to do within your own borders, it might be time to think about going…

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Pros and Cons of Offshoring

Have you heard of ‘Offshoring’? Nowadays it’s earned verbification status it’s that popular. But it’s not to be confused with ‘outsourcing‘. So what is it? It’s production or services carried out in another country. China became the most prominent offshoring provider after it’s accession to the World Trade Organisation in 2001. Operational…

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How to gain the upmost respect from your employees

Earning respect often boils down to treating others in the way in which you want to be treated. Showing respect to someone – especially an employee – sounds like a basic skill, yet there are still many complaints about individuals being disrespectful within the workplace. Lack of respect between employees and their employer can impact massively on work, as well as morale and the length…

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The Importance of Personalizing Corporate Emails

When it comes to communications in the corporate world, it is vital to remember the importance of adding a personal touch. Many people in the world of business, including the sales industry, make their communication so corporate that it puts people off completely. When it comes to email communication, people have a tendency to simply hit delete when they receive corporate emails that look like…

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3 Ways Companies Are Using AI to Improve Daily Operations

As much as 10 percent of the population or more suffers from dyslexia, but Swedish startup Lexplore is hoping to make this widespread disorder more manageable by applying artificial intelligence (AI). Lexplore has leveraged the ability of AI to recognize patterns by creating a tool that can record children’s eye movements and detect patterns that may be symptomatic of early-stage dyslexia. The…

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How Your Personal Credit Score Can Impact Your Business Venture

As a business owner, having a good line of credit will help you build your business to greater heights. However, having poor credit may be difficult when it comes to applying for a business loan. According to Bloomberg, 200 million U.S. citizens have a registered credit score by FICO and only 1.4% of the population has a high 850 score. But even with a perfect score, entrepreneurs might not have…

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5 Key Tips for Improving Your Blog Traffic

Building website traffic is an ongoing challenge for pretty much all business websites and blogs. Nowadays the focus is on online sales, visitors and search rank. Businesses realise they need expert SEO services that include strategies such as: audits, keywords, content, backlinks, etc. on an ongoing basis which is a sizeable investment. For startups the investment might be cost prohibitive so if…

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