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Ending Soon: Get the eBook Self-Publishing Bundle for Only $25

Writing a book is hard. But getting a book deal with a publishing house is even more difficult. Gone were the days when self-publishing was seen as a route for authors who couldn’t get published. After the success of self-published authors like EL James, Robert Kiyosaki, and James Redfield, more and more authors are looking […]

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Moschino Fall 2018 Runway

images: Imaxtree

See all the Moschino Fall 2018 looks from the runway.

 

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How To Embrace Change While Avoiding Redundancies

The business landscape is constantly evolving, and change is something many modern companies have to embrace. Sometimes, change can bring new opportunities, and being able to adapt increases the chances of keeping up with competitors and ensuring customers receive the level of service they expect. In some cases, change can relate to alterations in the staffing structure, but you don’t always need…

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15 Unbeatable Font Combinations That Can Boost the Aesthetics of Your Design Project

  There’s a saying in the field of designing that “the best designs are those which you don’t notice”. But how are you going to appreciate the aesthetics of a design if it does not stand out? If you want your audience to admire your work, you need to start working on something that is […]

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2017 Associate of the Year

2017 Associate of the Year

matt_martin_400px

We are happy to announce that Matt Martin is the 2017 Southern and Sovereign Pest Control Associate of the Year. Matt started with our company during the spring of 2013 as a technician. He was promoted to the position of Operations Manager for the Virginia Beach office during the spring of 2016. In less than 5 years, Matt has progressed from a technician to one of the company’s most respected managers. Listed below are the specific reasons that Matt is being recognized.

  • Matt receives a significant number of customer compliments.
  • Matt has been recognized by his supervisors for his enthusiasm and positive attitude.
  • Matt does an outstanding job in performing his daily management duties.

Q & A with Matt Martin
Q: What do you like most about southern pest control?
A: The opportunity for advancement and appreciation of hard work. If you work hard and give it 100% you can go far in this company.

Q: How has Southern Pest Control helped you in your career development?
A: I’ve become very flexible and able to do things outside of my comfort zone. Working here you find yourself dealing with a wide variety of situations and customers so you have to stay on your toes.

Q: What is the favorite part about working for Southern Pest Control?
A: I enjoy traveling all over Hampton roads, working outside, and not being stationary for my work day. I also enjoy all the different types of people I meet throughout the day. We have some very interesting customers and I enjoy interacting with them.

Q: What does true leadership mean to you?
A: To me true leadership means leading from the front or leading by example. Anybody can tell people what to do and just expect results but a true leader will guide you along the way.

Q: What do you like to do in your spare time?
A: I enjoy spending time with my family, going to the beach, riding my bike, playing XBOX, and I play ice hockey in a adult recreational league.

Q: What advice would you give to recent new hires?
A: I would tell them to keep pushing forward. This job can be overwhelming at first but if you ride out that early storm it gets easier as time goes on. I was just where you were at 5 years ago and look how far I’ve come, if you are willing to work hard you will make it here.

Q: Tell us something about yourself that would surprise us.
A: Most people are surprised when I tell them I’m originally from Las Vegas, Nevada and I love playing ice hockey even though I come from a desert climate.

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Top Three Priorities for Law Firms in 2018

priorities for law firms in 2018

 

Johann Wolfgang von Goethe, the great German literary figure once said, “Things which matter most must never be at the mercy of things which matter least.” In other words, you’ve got to keep your priorities straight! In fact, results from recent surveys indicates that law firms have certain key priorities for 2018. Here is a breakdown:

Improving Security
According to the recent ILTA Technology Survey, which takes a look at the issues, practices, and trends happening at today’s firms, security is a major focus (just as it has been in the past few years.) And this makes sense: Law firms are prime targets for cyberattacks, given they are in possession of confidential and highly sensitive information about their clients.

Unfortunately, cybercriminals are constantly evolving and becoming increasingly sophisticated. Committing to cyber-security vigilance is crucial in order to keep clients’ private data safe. The good news is that firms are currently trending towards heightened security measures, such as “removing desktop admin rights, adding two-factor authentication for remote access, intrusion detection and prevention systems, DLP, and phish testing of users.” You can protect yourself: For starters, check out this article on two-factor authentication and how to responsibly vet your cloud vendors.

Increasing Revenue in an Uncertain Climate
The legal profession is squarely in the midst of some major transformation, which as a result has some like James G. Leipold, executive director of the National Association for Law Placement (NALP), saying that “uncertainty is the hallmark of the future for law firms.” Advanced technologies, alternative service providers, online legal solutions, and legal smartphone apps have all served to transform the legal landscape, as has globalization. The market is crowded and law firms face stiff competition.

Unsurprisingly, in light of this environment, the Legal Institute for Forward Thinking revealed that in 2018, firms will be acutely focused on how to sell smarter, reduce delivery cost, and improve quality of service to ensure their ongoing ability to win new business in a shrinking market.

AI Adoption
Artificial intelligence (AI) has been a hot topic across all industries, including the legal profession. And clients are increasingly expecting their law firms to adopt AI in some way. While ILTA Technology Survey respondents recognize the potential impact AI can have, they were also very clear that firms must “be careful that our assumptions about the decisions AI is making for us are good ones based on solid information.” Firms should also make sure to provide quality knowledge and information in order for AI systems to be effective. Training these systems will require significant expertise and attention.

Kristin Johnson is an executive and corporate communications professional, and founder of KSJ Communications, a communications and public relations firm. She consults with a diverse roster of clients spanning the technology, professional services, financial services, public sector, consumer, and healthcare industries. In addition to Rocket Matter, Johnson writes for various other publications as well.

 

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Of the Top 19 Models at New York Fashion Week Fall 2018, Almost Half Were Women of Color

Images: Imaxtree

We like to keep tabs on the top models during New York Fashion Week to find out who sauntered down the most runways in a season. For Fall 2018, close to half of the top walkers were models of color (8 out of 19). While that’s a pretty good statistic, none of the models were plus-size, over 50 or transgender (supermodel and transgender advocate Teddy Quinlivan just missed the list by booking nine shows). With Milan and Paris still to come, we’re hoping this stat may change. (Stay tuned for our diversity report later this week.)

Out of the 82 shows and 2289 castings we examined, find out who racked up the most runway mileage at New York Fashion Week Fall 2018 above.

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5 Smart and Effective Ways to Market a Service Business

Marketing a services business can be tricky. Products sell themselves, either you want or need it or you don’t; but services aren’t that tangible and nor are they photographable like a product for that matter. While marketing and indeed selling a service is a little more challenging, it’s definitely doable and there are some great examples, think: Expedia, AirBnB. In fact there…

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Emma Watson Is Vogue Australia’s Guest Editor and Cover Girl for March 2018

Vogue Australia has been making quite an effort to create buzz and drive sales lately. The magazine unveiled a daring new redesign back in September (much to our forum members’ dismay) and now makes Emma Watson guest editor for March 2018. The Brit actress and activist was photographed by Peter Lindbergh for one of his signature effortless and laid-back photo shoots, resulting in two covers: one (below) with Emma cozying up in a thick knit sweater and a second (after the jump) featuring a smiling Emma wearing a black ruffled number.

Vogue Australia March 2018 : Emma Watson by Peter Lindbergh

IMAGE: NINE.COM.AU

The covers generated all sorts of feedback on our forums. “Shades of young Rachel Weisz in that first shot, with the long messy hair, pretty brows, and relaxed smile. Gorgeous. The second one (below) is too forced, with the fake Kate Middleton like smile,” commented HeatherAnne.

“It’s nice to see her smile! She’s beautiful. Love the first cover. She looks like she’s cold on the second one, and her smile does look more forced,” echoed Valentine27.

“I find both covers beautiful, and I think having her as a guest editor is a good choice,” Miss Dalloway voiced.

[ Not a tFS forum member yet? Click here to join! ]

June was also quick to applaud the magazine’s choice of cover girl this month: “So happy to see her on the cover!”

Although not everyone was here for the outcome. “What happened to this magazine?” asked a disapproving marsnoop2.

“As long as she’s been around you would think she would know how to work it, but it’s the same face over and over again,” scolded an unfavorable GivenchyHomme.

“There’s absolutely nothing interesting about her or those covers,” mepps added.

Vogue Australia March 2018 : Emma Watson by Peter Lindbergh

IMAGE: VOGUE.COM.AU

Check out Emma’s cover story in full and join the conversation here.

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3 Ways to Make the Workplace Safer

Over the last century, dangers of all types in the workplace have risen exponentially. From falls and repetitive movement injuries to sexual harassment and shootings, the workplace has become quite the survival training grounds. Where you work doesn’t seem to matter, as well. While construction sites are more likely to turn out the physical injuries, the office is more likely to turn out the…

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